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What does your website say?
Does your website follow the Conversion Equation?
Conversion Equation Evaluator
Does it Interrupt?
Headline is powerfully worded and hits HOT BUTTONS passionately
Does it Engage?
Reader eagerly engaged! Quick scans reveals congruence with other sub-headlines & offer
Does it Educate?
Executes solid, well-rounded case; a Judge/Jury would be proudly say, “I would have to be an idiot…”
Does it Present an Offer?
Excellent, obvious choice for NOW/FUTURE buyer; Irresistible & Compelling Offer, Opt-in & Nurture pieces
Is Your Website Powerful, Passionate, Precise & Elegant Format?
Reader can quickly scan and understand main points; knows exactly what action to take